Bournemouth University

School of Tourism

Wildlife tourism in Britain

Date: 20 July 2010


BU hosts this Tourism Society event…

… exploring future directions, developments and management implications of wildlife tourism.

In association with the Tourism Society, BU is hosting a forum event to discuss the opportunities of wildlife tourism, held at the University’s Talbot Campus on Wednesday 12 May.

‘Wildlife Tourism in Britain: Future directions, developments and management implications’ will draw on recent BU tourism research in the British Isles which reveals a growing interest in seeing Britain’s diverse wildlife.

Due to popular media and the ‘Springwatch factor’, tourists are seeking out opportunities to see charismatic and flagship species.

Wildlife watching is combined with other tourist activities such as walking, cycling, kayaking, touring, sightseeing and enjoying the natural landscape.

Tourists exhibit a range of typologies from the avid enthusiast to those with a passing and casual interest for the day but all require some level of infrastructure development, information provision and careful management in order to reduce potential impacts on habitats and focal species.

The purpose of this event is to provide a forum to discuss the opportunities of this growing tourism sector. Major themes include:

  • Market trends
  • Wildlife tourism ‘products’ in Britain
  • Key stakeholders and their roles
  • Provision of wildlife viewing infrastructure
  • Providing quality experiences
  • Destination marketing
  • Visitor management

Where: Talbot Campus, Bournemouth University BH12 5BB – The Allsebrook Lecture Theatre

When: Wednesday 12 May 2010; 12.30pm - 6.00 pm.

Further information: For further information and full programme details please visit the Tourism Society’s website.