Undergraduate courses

We are an internationally recognised leading provider of undergraduate management and marketing courses in events, hospitality, leisure, retail, sport and tourism.

Our close relationships with local and regional industrial partners help us maintain our position at the leading edge of strategic thinking within the ‘experience economy’. These close relationships keep our courses relevant, inspiring and stimulating and help maintain our success in developing graduates with a complex and diverse range of professional and transferable skills.

Highly employable graduates

Employability is a key theme within our courses and encompasses knowledge, skills and personal attributes. We work with our Graduate Employment Service to maximise the opportunities and benefits gained by our students during their placement year – both in the UK and overseas.

We have a long history delivering courses requiring our students to consider international perspectives and their role as a ‘global citizen’. This provides aspects of ethics, sustainability and a diversity of cultural perspectives within the sectors they study. All of our undergraduate courses offer an international and ethical perspective in an appropriate context to our students’ studies.

Flexible learning

We recognise the increased flexibility of student learning. All our courses include traditional face-to-face teaching enhanced by material delivered in a blended, action learning and e-learning environment.

We aim to ensure that our graduates can:

• show a critical understanding of their chosen industry
• demonstrate clear abilities of critical evaluation, analysis and synthesis
• exhibit practical management skills relevant to their chosen industry
• be self-reliant learners capable of working in an interdisciplinary environment
• meet the challenges presented by a career in a national or international environment
• retain academic curiosity and the appropriate foundations for further study and training.

We are very proud of the School, the achievements of our staff and most importantly, the achievements of our students and alumni.