Skip to main content

BA (Hons) Immersive Media

This is an exciting new course that is currently being developed. Please register your interest and we will email you when the course is open for applications.

This programme is aimed at developing future project leaders, producers, storytellers and experience-designers in virtual-reality, augmented-reality and mixed-reality media. The programme recognises established media practices in entertainment, healthcare, design and engineering, education and training, and remote collaboration, and encourages experimentation in emerging forms and contexts.

Enquiry, innovation and enterprise are the fundamental building-blocks of this programme. Through both conceptual investigation and practical production, you will explore and develop immersive media in a range of hypothetical and real-world scenarios. Creative collaboration and enterprise-led teamwork will be essential in becoming thought-, practice- and business-leaders in this emerging field.

You will explore both conventional and experimental narrative concepts; investigate the implementation and value of media in society; develop production craft skills including stereoscopic 360-degree video and immersive audio production; and learn how to work in and manage creative teams; working in industry-leading facilities with internationally-recognised lecturers and practitioners.

The programme does not cover computer-based asset creation or programming, for which you may consider BSc (hons) Virtual and Augmented Reality; BA (Hons) Computer Animation Art and Design, BA (Hons) Computer Animation Technical Arts, BA (Hons) Visual Effects or BSc Hons Game Design.

Optional units will allow you to specialise or broaden your studies to match your career ambitions and professional placement opportunities will allow you to forge vital industry links. 

Key information

Next start date:

September 2021


Bournemouth University, Talbot Campus


3 years (or 4 years with a 30-week placement) full-time

Entry requirements:

104 - 120 UCAS tariff points including a minimum of 2 A-levels or equivalent. BTEC Extended Diploma: DMM. For more information check out our full entry requirements.

International entry requirements:

If English is not your first language you'll need IELTS (Academic) 6.0 with a minimum of 5.5 in writing, speaking, listening and reading or equivalent. For more information check out our International entry requirements.

Course details

On this course you will usually be taught by a range of staff with relevant expertise and knowledge appropriate to the content of the unit. This will include senior academic staff, qualified professional practitioners and research students. 


At BU, we recognise that placements are extremely valuable and can give you a head start when it comes to your future career. That’s why we offer every new student the opportunity to undertake a work placement as part of their course.

You could even choose to undertake your placement abroad, giving you the opportunity to develop yourself personally, academically, and professionally and gain skills to help you stand out in the job market.

Your application

For BA (Hons) Immersive Media, we are looking for applicants who can:

  • Demonstrate a passion for storytelling and experimentation
  • Demonstrate examples of engaging with media production beyond their educational curriculum
  • Genuinely reflect on what their positive attributes are, but also what they want to come to university to improve upon
  • You should be able to communicate why you want to come on this course, what appeals to you about working in this field and why you feel you have the edge over your peers. You must have basic computer literacy, including knowledge of Word, Excel and PowerPoint
  • Prior experience of immersive media production is not required.

Entry requirements


This course seeks to generate enterprising and entrepreneurial practitioners that are not only prepared to work in industry as it currently stands, but to have an active role in shaping its future.

Costs and fees

All fees are quoted in pounds sterling and are per year. Your tuition fees will be the same for each year of your course. You can find full information about funding your studies and paying your fees in our undergraduate fees and funding section. That’s also where you’ll find information about the scholarships and bursaries on offer – including unlimited Academic Excellence Scholarships for UK, EU and International students.

Fees quoted are for tuition only unless stated otherwise, and we’re committed to ensuring there are no hidden extra costs while you’re at university – that’s why we’re clear about what you can expect us to cover, and what your cost of living will be. 

Our staff

On this course you will be taught by staff with relevant expertise and knowledge appropriate to the content of the unit. This could include senior academic staff, qualified professional practitioners and research students, many of whom are actively engaged in research and/or professional practice which is integrated into the teaching of this course. Please note that staff can change.

All statistics shown throughout this page are taken from Unistats, Destination of Leavers from Higher Education (DLHE), BU institutional data and Ipsos MORI (National Student Survey) unless otherwise stated.