Why study MSc Sport Management at BU? 

  • Build expertise in sport management: Deepen your understanding of sport management theories, international marketing strategies, and the analysis of sport operations and leadership approaches.
  • Boost your employability with real-world experience: Choose to undertake a 30-week work placement to apply your learning in practice and develop as an effective manager.
  • Learn from industry-connected experts: Study with a team of research-active academics who maintain strong professional links across the sport sector.
  • Study on your terms: Benefit from flexible study options, with the ability to complete the course full-time or part-time to suit your schedule.
  • Connect with the sport industry: Engage with guest speakers who bring valuable insights and real-world sport management experience into the classroom.
  • Step into a diverse range of careers: Gain the expertise to succeed in roles across sport development, international sports events, and the wider business of sport.

Sports scholarships

If you’re a high-performing athlete and on a regional, national or international sports programme, you can apply for one of our sports scholarships  designed to provide you with the funding to take your sporting abilities to the next level.

Course accreditations 

  • The course is accredited by the Club Managers Association of Europe (CMAE), this accreditation acknowledges the content of this course is industry-relevant, preparing students to graduate career-ready.
  • This course is accredited by the Association to Advance Collegiate Schools of Business (AACSB). AACSB business accreditation demonstrates an ongoing commitment to excellence in teaching, research, curriculum development and learner success.

Business Graduates Association

Membership with the Business Graduates Association provides you with career development tools, including CV-building services and job search tools, along with webinars and social events for networking and skill enhancement

Key information

Next start date:

September 2025, January 2026

Location:

Bournemouth University, Talbot Campus

Duration:

September: 1 year full-time (16 months with optional study exchange). January: 16 months full-time (18 months with optional study exchange). September & January: 2 years part-time or with optional 30-week work placement

Accreditations:

Club Managers Association of Europe (CMAE), Association to Advance Collegiate Schools of Business (AACSB)

Relevant subjects:

All subjects considered

Entry requirements:

A Bachelors Honours degree with 2:2 in any subject.

International entry requirements:

If English is not your first language you'll need IELTS 6.0 (Academic) with a minimum of 5.5 in each component. For more information check out our full entry requirements.