This course is delivered by the AACSB-accredited Business School, an accreditation which places us within the top institutions globally for business degrees. Less than 5% of business schools worldwide have attained this hallmark of excellence which recognises a focus on excellence in all areas, including teaching and student learning.
In a world where your brand sits among millions and where it seems your consumers would rather talk about you than to you, it is vital that marketing practitioners stay ahead of the game. Marketing is arguably at the centre of all business activity.
Our newly developed framework incorporates specialist units which explore contemporary issues for today’s marketers, and is complemented by broader management units. This will develop your appreciation of the relationship between marketing and the wider sphere of the organisation, and heighten the demand for your insights in the industry.
Today’s emphasis on new media marketing means that most marketers are not solely communicating with a local or even national market. Learning in an environment which brings together staff and students from all over the world will give you the edge in the industry to be a future leader in your area of expertise.
The diverse international culture at the Business School provides a truly global learning experience.
All statistics shown throughout this page are taken from Destination of Leavers from Higher Education (DLHE) and BU institutional data, unless otherwise stated.
For September 2019 entry: In order to take advantage of new approaches to learning and teaching, as well as developments in industry to benefit our students we regularly review all of our courses.
This course is currently going through this process and we will update this page in March 2019 to give you full information about what we will be offering once the review process has concluded.
Next start date:
September 2019, January 2020
Bournemouth University, Lansdowne Campus
September: 1 year full-time. January: 16 months full-time
The Association to Advance Collegiate Schools of Business (AACSB)
For 2019 entry: A Bachelors Honours degree with 2:2 in any subject, or equivalent.
International entry requirements:
If English is not your first language you'll need IELTS 6.0 (Academic) with a minimum of 5.5 in each component of writing, speaking, listening and reading. For more information see our full entry requirements.