MSc Management with Business Analytics

• Leadership Essentials: The unit aims to provide a critical understanding of leadership theory and practice through developing your personal leadership skills. You will develop greater self-awareness through reflexivity and working with teams, combined with a theoretical understanding including emotional intelligence, resilience and well-being.
• Marketing & Strategy You will explore and analyse the premise that in order to be successful, organisations need to gain a good understanding of their customers’ requirements and to seek to achieve organisational objectives through the satisfaction of their customers’ needs and wants.
• Accounting & Financial Management: You will develop the techniques and skills that are required to analyse and evaluate accounting and other forms of financial data for the purposes of performance evaluation, decision making and risk analysis. 
• Statistics & Data Modelling: This unit aims to develop your knowledge of the statistical processes, techniques, and ideas used in the collection, presentation, analysis, and interpretation of the data that are common in finance, economics, and business. Using a practical approach, you will be able to understand, interpret, and communicate quantitative results and show how quantitative methods may be used to provide reliable management information. This unit also prepares you for the development of further data analytical skills.
• Business Intelligence: You will learn the techniques and skills to understand, evaluate and interpret business and performance metrics and tools, in order to improve individual and organisational performance, and use this to inform and update organisational policies and procedures.
• Data-Driven Management: This unit will help you to understand, evaluate, design and challenge the principles and policies required to improve individual and organisational performance in discussions, presentations and other group activities.
• Research Project: An opportunity to undertake a significant piece of self-managed research in an area that interests you.

You have the option to undertake a 30-week placement at the end of the course, providing an opportunity to apply your acquired knowledge and skills in the workplace. You are required to find your own placement; however, our Careers & Employability Service and your faculty placements office are on hand to support you.

The placement is intended to foster personal and professional development, and to help you to make a connection between academic learning and the working world.

You should consider how a range of management theories can be used, and if management in industry could be improved. The transferable skills developed will improve your performance in your future career, both as employee and manager.

Programme specifications provide definitive records of the University's taught degrees in line with Quality Assurance Agency requirements. Every taught course leading to a BU Award has a programme specification which describes its aims, structure, content and learning outcomes, plus the teaching, learning and assessment methods used.

Whilst every effort is made to ensure the accuracy of the programme specification, the information is liable to change to take advantage of exciting new approaches to teaching and learning as well as developments in industry. If you have been unable to locate the programme specification for the course you are interested in, it will be available as soon as the latest version is ready. Alternatively please contact us for assistance.

We expect our students to be hard working and enthusiastic, open to new ideas and prepared to work in teams to achieve the high standard of industry professionals that BU is renowned for. This course will also expose you to statistical and programming skills.

You should have a strong interest and passion for extending your skills and knowledge, especially during the final stage of the course when you must research one topic of interest and write a 15,000 word dissertation on this subject.

This course selects candidates by looking at their applications. There are no interviews or additional selection activities and therefore we suggest that you make your application stand out from the crowd. For more information take a look at our how to apply pages.

There is no application deadline for this course. However, if you will need a visa to come to the UK to study, think carefully about the length of time it will take for your visa application to be processed and make sure your visa will be ready in time for the beginning of your course. 

December and January is one of our busiest application periods and therefore it may take us a little longer to process incoming applications. For courses with a January start date, we recommend submitting your application as soon as possible to avoid disappointment.

Click the green ‘Apply now’ button to submit your application free of charge online through myHub, our application portal. You will create your own myHub account so that you can track the progress of your application. Don’t forget to save your application as you go; you can return to it at as many times as you want before you submit it. For more information visit our How to apply section.

The normal requirements for embarking upon a postgraduate taught degree are:

• A Bachelors Honours degree with 2:2 in any subject, or equivalent.

If you lack the formal academic qualifications needed to enter a postgraduate or post-experience degree, there are several alternative routes to follow – some based on experience. Contact the Future Students Enquiry Team for more information.

You can find details of the international qualifications we accept, and what level of study they apply to, on our entry requirements for non-UK students' page.

Please see below some examples of the qualifications for entry:

• India: Bachelor’s degree (4 years) from a recognised HE institution with a minimum overall result of 55%
• Nigeria:  Bachelor's degree from a recognised institution with a minimum classification of 2:2
• Thailand:  Thai Bachelor's (Honours) degree from a recognised higher education institution with a minimum GPA of 2.5/4.0
• Turkey: Bachelor’s degree (Lisans Diplomasi - four years) with a minimum overall GPA of 2.3/4.0
• Vietnam:  Bachelor's degree/Bang tot nghiep dai hoc with an average score of 6.5/10, or a Master’s degree/Thac si.

All applications will be subject to a minimum grade and your degree may need to be in a relevant subject area.

English language requirements

If English is not your first language, you will need to provide evidence that you understand English to a satisfactory level. English language requirements for this course are normally:

• IELTS (Academic) 6.0 with minimum 5.5 in each component, or equivalent.

View further information about our English language requirements.

Bournemouth University International College offers a number of pre-sessional English and preparatory programmes to prepare international students for postgraduate study at BU. Admission to the degree is guaranteed on successful completion of your course to the required level. 

We provide a lot of support for you to help you find work, including a block of seminars, covering topics such as writing a CV and a covering letter, completing an application form, performing well in interviews, and we also provide language support to assist you with the written elements of your applications.

However, it is ultimately your responsibility to find work. The university does not guarantee that you will find a place. As you all probably know, it is hard work finding a job, and for this reason, many students change their mind once they are here, and choose a taught unit instead of doing the placement.

During your time on placement you will be supported by a unit tutor and a placement development advisor who will visit you on placement and keep in touch by phone and email.

If you choose to do a placement as part of your course:

If you have previously studied in the UK, we will consider any study limit that may apply. We will issue your CAS according to the length of time you are entitled to under UKVI regulations (if you do not have enough time left for a work placement year, we will issue your CAS to cover your course dates only).

If you decide after you have enrolled on your course that you do not want to do a placement, this will be reported to the UKVI when you have successfully completed your course.

If you choose not to do a placement as part of your course:

We will note this on your CAS and your visa will only be granted long enough to cover your taught course, excluding placement.

If you change your mind while you are here and decide you want to do a placement, you will need to leave the UK to make a new Tier 4 visa application for the additional year of study. You would need to pay for your return travel back to your home country, as well as the cost of a new Tier 4 student visa application.

After completion of this course typical job roles can include:

• Business Intelligence Analyst
• Data Scientist
• Analyst or Researcher
• HR Business Partner
• Management Consultant.

If you want to continue your studies after achieving your Master’s, you can look into our range of doctoral programmes.

What’s included in your tuition fee?

Your tuition fee covers expenses associated with your course including tuition materials, access to facilities, mandatory field trips and the following:

• Materials for laboratory and mandatory field-based teaching activity

• Support for finding placements (UK or abroad) and fieldwork, and non-financial support whilst on placement if this is part of your course of study.
• A range of student services – advisors, help desks, counsellors, placement support and careers service.
• Access to Brightspace, our virtual learning environment, which offers a responsive and personalised learning experience with powerful learning analytics capabilities, intregrated social media and advanced video features.
• The Library – access to a wide range of electronic resources (databases, e-journals and e-books), print and multimedia collections, subject librarians and study spaces.
• IT labs (some open 24/7), wireless network, AV equipment to borrow.
• Disability and additional learning support, according to individual circumstances.
• The BU Language Centre to help you develop/improve foreign or English language skills.
• 24 hours a day, 365 days a year security team.

Additional costs

We are committed to offering you value for money and ensuring there are no hidden costs while you are studying with us, therefore we have listed below any additional costs you may incur that are not covered by your tuition fee:

• Laptops, tablets and mobile devices and any software used on personal devices. Access to a personal computer is strongly recommended for your study. If you are experiencing financial difficulty, visit our website for information regarding hardship funds.
• Textbooks, general stationery and other supplies. Our award-winning library is stocked with a large range of text books and online resources, free of charge. The Students’ Union shops stock a wide range of stationery supplies on both campuses.
• Accommodation and living costs. Please visit our website for more information. 
• Travel costs, for optional field trips, outdoor wear and footwear for mandatory and optional field trips (if applicable).
• Travel costs to and from the University campus. An annual bus pass is included in your rent if you are living in halls of residence/Unilet accommodation or may be purchases separately.
• Travel costs to and from your placement (both in the UK and overseas) if this is part of your course of study. Placement year funding can be found on our website. 
•  Clothing or equipment costs required for your placement if this is part of your course of study.
• SportsBU membership.

While all aspects of the programme, including required field trips, are included in the fee, additional, optional or extra curricula activities may be available for which a student contribution is required.

If you need to repeat one or more units during the course of your studies (with or without attendance) the pricing will be pro-rata of the full time fee.

International (not Rep. of Ireland) students need to pay a non-refundable £3,000 deposit to secure their place on a postgraduate course. You will need to pay your deposit by the date stated in your offer letter. The remainder of your fee will be payable on registration/enrolment. There are two exceptions to the non-refundable rule on the deposit:

• You fail to meet the academic or English requirements of your offer
• You are refused a visa to enter the UK, provided the reason for the refusal is not a fraudulent application.

We offer a range of scholarships and bursaries to eligible students who are beginning their studies at BU. Please visit www.bournemouth.ac.uk/funding for details on living costs, budgeting and paying your tuition fees.

Jens Mohrenweiser is a Senior Academic whose research interests focus on employer provided training and employee involvement, with a particular interest in why firms invest in transferable skills of their employees and how firms are able to keep their trained employees. As well as the dynamics of employee initiated involvement bodies such as works councils.

Melissa’s career has spanned consultancy, education and executive education provision with experience working with individual and organisational development. Her research interests include the way organisations identify, select, develop and retain talented individuals.

Chris Chapleo's research interests are in marketing and branding in the non-profit sector, particularly heigher education and charities. He has published and spoken widely on aspects of higher education branding, and is involved in ongoing consultancy projects in the sector. Prior to academia he held senior marketing roles in the publishing and leisure sectors, as well as higher education.

Marta specialises in the statistical and econometric analysis of the consumer behaviour with particular focus on the tourism, environment, and food sectors. In particular, she has extensively studied and adopted non-overlapping and fuzzy algorithms for market segmentation, censored regression models for the analysis of expenditure behaviour and willingness to pay or donate.

Suranjita’s ongoing research interest is in corporate governance, corporate finance and Tax. As an experienced academic, Suranjita is passionate about using new technology and inventive teaching techniques like Panopto, Padlet, podcasts and use of innovative assessments to emphasise conceptual understanding of the subject matter.