Our marketing, advertising, digital media and communications courses are designed to help you stay ahead of the various demands that your industry will throw at you, as well as helping you to develop the skills you will need to keep pace with the changing way in which audiences interact with brands.
Our courses in this area cover the full range of marketing disciplines, beginning with strategic marketing as a fundamental part of a business. The delivery of our courses is shared between two faculties, with some being delivered by The Business School, one of fewer 5% of universities in the world to have AACSB accreditation (Association to Advance Collegiate Schools of Business). Others draw on our vast experience in communications and communication strategy and are delivered by the Faculty of Media & Communication.
Our staff have professional and research expertise to complement their academic understanding, and their work is often crucial in developing new policies and approaches for commercial and non-commercial organisations. They are committed, passionate professionals with the skills and experience to help your marketing career get off to the best possible start.
We have strong ties with the marketing industry. This means our students can benefit from guest lectures, real-life consultancy projects and placement and networking opportunities that can help kickstart your career.