Why study BSc (Hons) Marketing at BU?

  • Gain industry experience and network through a 30-week placement which can be completed anywhere in the world 
  • Get industry ready from working on live marketing briefs for unit assessments 
  • You will learn a variety of practical skills such as pitching creative ideas, calculating marketing budgets and planning marketing campaigns 
  • Guest lecturers from the industry and expert staff will help you to develop strong communication skills and a cultural awareness, essential in a modern marketing environment
  • Within fifteen months of finishing the course, 96% of graduates were in employment or further study.  

Watch our Marketing degrees video

Find out more about the content of this course.

Foundation year: We have a foundation year option for students who do not meet the entry requirements for the degree course. This additional year of study will give you a grounding in Marketing, building your confidence, knowledge and skills for further study. After successful completion of the foundation year, you will progress to the full degree. If you apply to study the full degree and do not meet the academic entry requirements, our admissions team may consider your application for the Foundation Year and notify you accordingly.

Course accreditations

The accrediting bodies on our BSc (Hons) Marketing course are renowned industry-wide for promoting excellence and the highest standards, all of which is reflected in the BU Business School experience. 

  • Association to Advance Collegiate Schools of Business (AACSB) accreditation is a hallmark of excellence that has been awarded to fewer than 6% of business schools worldwide
  • BU has Strategic Partner status with the Chartered Institute of Marketing (CIM), which means you can gain CIM professional qualifications as well as exemptions towards a CIM Diploma in Professional Marketing
  • Upon successful completion of the Institute of Data & Marketing (IDM) accredited unit, you will be able to obtain the IDM Certificate in Digital and Data-Driven Marketing. 

Key information

Next start date:

September 2024, September 2025


Bournemouth University, Talbot Campus


4 years full-time including a 30-week placement. Foundation year: 5 years full-time including a 30-week placement


The Association to Advance Collegiate Schools of Business (AACSB), Chartered Institute of Marketing (CIM), Institute of Data & Marketing (IDM)

Required subjects:

All subjects considered

Entry requirements:

For September 2024 and September 2025 entry: 104 - 120 UCAS tariff points including a minimum of 2 A-levels or equivalent. BTEC Extended Diploma: DMM. Foundation year: 48-72 UCAS tariff points. For more information check out our full entry requirements.

International entry requirements:

For September 2024 and September 2025 entry: If English is not your first language, you will need IELTS (Academic) 6.5 with minimum 6.0 in each component of writing, speaking, listening and reading or equivalent. For more information check out our international entry requirements.