If you are considering studying our MA Advertising course, take a look at what previous students have to say about what attracted them to the Master’s degree and how it helped them secure a route into industry.
“Lecturers were always available when we needed them”
Syaza Abdur Rahman
A Digital Strategist for BBDO Malaysia, Syaza thought that the programme helped her develop an understanding of strategic planning from a theoretical point of view.
“I’m using a lot of the things we learnt during the programme and actually applying it to the work I’m doing, like research, interview methods, and even some behavioural economics, which is awesome!”
“Real work experience instead of just academic learning”
Paula Torres Moneu
Paula is working as a Marketing Executive and feels that, after completing the one year programme, she has a thorough understanding of the advertising industry.
“There was a lot of support available for anyone who needed it. I still keep in contact with my lecturers and often ask them for advice, which they are more than happy to give – it’s wonderful!
“The real briefs, scenarios and projects, and being able to present these to the clients reflect the industry that we work in.”
“An insight into how an agency functions in real life”
Han is working as a Creative Planner for Square Group in Vietnam. She chose to study the Creative Direction option and believed it provided a valuable foundation for the role she is now doing.
“In my opinion, most of the knowledge I gained from the MA Advertising course is quite realistic and gave me an idea of how an agency functions in real life.
“When you are studying, you can slowly form an idea of what you want to do and which direction you want to take for your future. My lecturers also created every opportunity for foreign students like me to ask questions if we did not understand it throughout, when English is not our first language.”
“Engaging and committed professors challenged my status quo”
Currently working as a Brand Coordinator for 72andSunny in Amsterdam, Holland, Toke praises the way in which the programme is organised to deliver insight and learning in different disciplines that all help create a foundation for a professional career.
“The combination of having an academic and a practical/industrial approach helped me give more hands-on learning, which can be transferred into working life after graduation.
“All units have a purpose and are connected to each other. From a personal perspective, I believe that the whole year builds up an understanding of strategy and insight with a touch of creative development that was all useful for the Bootcamp and, most importantly, for understanding the ad-world.”
To find out more about the Master’s – including degree content, entry requirements and accreditations – visit our MA Advertising course page.