This course has been designed to produce visionary marketing communications professionals with specific knowledge and skills in advertising, including branding, strategy, creative, research and analysis, media planning and general innovation in the sector. As a graduate you'll be able to define new industry practice and benchmarks for excellence in your field. The course will provide you with the knowledge and expertise to work in a variety of job roles in advertising, marketing communications, digital media, brand management, and media planning, in creative, strategic and management roles.
Gain a second-to-none understanding of the strategy, development and planning of advertising in conjunction with other marketing activities.
Learn how to develop strategic responses to advertising and marketing communications problems
Graduate industry ready from working on live briefs for unit assessments and learning from professionals in our masterclass series
Gain Chartered Institute of Marketing (CIM) and Institute of Practioners in Advertising (IPA) professional qualifications during your studies, as well as exemptions towards a CIM Diploma in Professional Marketing after graduating
Study abroad for a semester at one of our partner universities in Thailand, USA, Belgium, France or Turkey
Complete a work placement anywhere in the world, giving you the chance to make great career contacts and bolster your blossoming resume.
Book on to an Open Day to come and meet us, or join us on live chat now to find out more.
All statistics shown throughout this page are taken from Unistats, Destination of Leavers from Higher Education (DLHE), BU institutional data and Ipsos MORI (National Student Survey) unless otherwise stated.
Next start date:
September 2020, September 2021
Bournemouth University, Talbot Campus
4 years (including a 30-week placement) full-time
Chartered Institute of Marketing, Institute of Practitioners in Advertising
All subjects considered.
For September 2020 entry: 104 - 120 UCAS tariff points including a minimum of 2 A levels or equivalent. BTEC Extended Diploma: DMM. For more information check out our full entry requirements.