Why study BA (Hons) Business & Management (Marketing) at BU?
- Analyse marketing activities and develop marketing plans for a range of domestic and international settings
- Opportunities to study abroad at one of our international partner institutions
- Study a diverse subject that provides a stepping-stone to work in any industry, anywhere in the world
- Complete an optional 30-week placement, giving you invaluable opportunities to gain industry experience and build a professional network
- Study at a university with over 35 years’ teaching experience in this area, excellent industry connections and an international reputation
- Gain professional Chartered Institute of Marketing qualifications alongside your degree, highly sought-after by employers
- You'll be career-ready with 89% of our graduates in employment or further studies, fifteen months after graduating.
Foundation Year: We have a Foundation Year option for UK students who do not meet the entry requirements for the degree course. This additional year of study will give you a grounding in Business & Management, building your confidence, knowledge and skills for further study. After successful completion of the Foundation Year, you will progress to the full degree.
The accrediting bodies of our BA (Hons) Business & Management (Marketing) course are renowned industry-wide for promoting excellence and the highest standards, all of which is reflected in the BU Business School experience:
- Association to Advance Collegiate Schools of Business (AACSB) accreditation is a hallmark of excellence that has been awarded to fewer than 5% of business schools worldwide
- Chartered Management Institute (CMI) accreditation give you complimentary CMI student membership, access to resources and services and when you graduate, you’ll receive a CMI leadership and management qualification in addition to your Bachelor's degree
- This Marketing pathway is also accredited by the Institute of Data & Marketing (IDM), Europe’s leading training and qualifications organisation for the digital, direct and data profession
- The Chartered Institute of Marketing (CIM) accrediation allows students to gain a CIM Professional Certificate in Marketing alongside their Bachelor's degree.
Discover more about the BU Business School and explore our campus
Next start date:
September 2022, September 2023
Bournemouth University, Talbot Campus
3 years full-time or 4 years full-time with a minimum 30-week placement. Foundation Year: 4 years full-time or 5 years full-time with a 30-week minimum placement
The Association to Advance Collegiate Schools of Business (AACSB), Chartered Management Institute (CMI), Institute of Data & Marketing (IDM), Chartered Institute of Marketing (CIM)
All subjects considered