The data we process for these purposes is provided by you when you make your enquiry, whether you make your enquiry in writing, by phone, by live chat/chat bot, in person (e.g. at a BU event) or through the Unibuddy platform. It will include your name and contact details and information about your enquiry/the nature of your interest in BU. This data is used by BU staff to respond to your enquiry. It is also used for analysis, as described in the next section of this Notice.
This will include sending you relevant information about BU by the most appropriate method of communication (email, phone or text).
We will keep details of you and your enquiry for a maximum of five years. This is to help us respond more effectively to any further enquiries you make of BU in the future, and to carry out analysis as described below. Where you later make an application to study at BU, within our records we will link this additional information and the outcome of your application to your original enquiry details so that we can analyse the links between enquiries, applications and successful applications.
Necessary for legitimate interests pursued by BU, i.e. providing information to increase understanding of BU’s courses and services amongst potential applicants to BU.
With your agreement, sending you further information likely to be relevant or of interest to you
The data we process for these purposes is provided by you. It will include your name, contact details and preferences, and the content of your original enquiry to BU. This is used by BU staff to send you information which we think will be of interest to you based on the nature of your original enquiry. This would include information about courses and application processes, events and other BU services or activities. We often use external mailing systems such as Dotdigital to manage our mailings of this type. You will be able to make some choices about the forms of communication we can use for these communications (if any), i.e. email, phone or SMS.
You will have completed a form or answered questions on the phone to confirm your agreement to receiving particular types of information, and you will have been asked to indicate which method(s) of communication you accept. We only send you these communications with your agreement and in line with your stated preferences. Any external mailing system used, such as Dotdigital, should provide you with separate privacy information about how they handle your data. You can change your preferences or stop these contacts at any time by emailing the unsubscribe contact identified in the event information or by contacting the Future Students team.
We will carry out periodic review of our mailing lists. We will stop sending you communications when we determine that they are unlikely to still be of use or interest to you (based on the course and year of entry in which you originally expressed an interest). This is normally around 18 months to two years after you contacted us, but in any event we will deactivate your details within the CRM system no later than five years after you contacted us.
Consent: you have agreed to this processing
We do not share our mailing lists with any third parties who would use it to contact you separately.
Contact through Unibuddy
If you are using Unibuddy to chat with our Student Ambassadors, or you have joined Unibuddy Communities, you will have been given links to separate privacy notices explaining how your information will be processed through the Unibuddy platform and shared with BU. Once your information is transferred into BU’s systems, it is processed as described above. This includes sending you further information about BU by email, if you ticked the relevant consent box within the Unibuddy platform.